Global fire detection solutions manufacturer Hyfire has appointed Brett Boyd as regional sales manager for London & South East.

Boyd has an extensive background in project planning and expediting roles within large construction companies, such as Bateman, Sandvik, Tenova, and Murray & Roberts.

In 2014, he joined a fire protection company in Johannesburg as a Fire Detection & Special Risks Sales Rep, later moving on to a fire and security distribution company, as a product specialist for fire detection equipment.

Most recently, Brett served as a Business Development Manager in the South East and London for a well-known global manufacturer.

He says: "I am thrilled to join the Hyfire team and look forward to leveraging my expertise to contribute to the company's ongoing success.

I was drawn to Hyfire by the chance to work with a market-leading manufacturer that offers an impressive array of wireless and fire devices.

My goal is to maintain the high level of service our existing partners have come to expect, while actively seeking new opportunities to expand awareness of the Hyfire brand and drive growth."

Tom Crane, Hyfire International Director, adds: “We're delighted to have Brett join us at Hyfire as our new Regional Sales Manager for London & South East.

His extensive experience, industry knowledge, and commitment to exceptional service make him a valuable addition to our team.

We look forward to working together to continue expanding our market presence and providing unparalleled solutions to our partners and customers.