A £141 million contract which was awarded to Pinnacle Group in 2021 to deliver National Accommodation Management Services (NAMS) for 49,000 Service Family Accommodation (SFA) homes in the UK on behalf of the Defence Infrastructure Organisation (DIO) has become operational, with services to be delivered by the group’s specialist division, Pinnacle Service Families.
Service Personnel and their families will benefit from an enhanced customer journey and experience. Whether moving in or out of properties, raising a repair, or planning scheduled housing maintenance, the customer-facing Pinnacle Service Families team is now the dedicated single point of contact for all Service families’ housing management needs.
The go live also marks the start of a new partnership with Shared Services Connected Ltd (SSCL) – a joint venture between Sopra Steria and the Cabinet Office – which is providing its contact centre expertise to Pinnacle Group.
Throughout the process of mobilsation and contract start, Pinnacle has worked closely with the DIO and the Regional Accommodation Management Service (RAMS) partners – Amey and VIVO. Military personnel and their families have been represented by the Service Families Federations to ensure their needs are fully considered when developing the service offer. This includes the modernisation of communication methods, with the introduction of a new digital platform to log requests and receive progress updates.
Peregrine Lloyd, Group Chief Executive of Pinnacle Group, says: “This significant and essential contract, designed to improve the way Service families’ access and receive housing accommodation support and services, has been carefully planned in collaboration with all our delivery partners. We are now proud to be acting as the single point of customer contact and reassurance for the management of 49,000 Service Family Accommodation homes across the UK.
“We understand the importance of high-quality housing services and the impact this has on the wellbeing of Armed Forces personnel and their families. With over 25 years of service delivery experience, we are well positioned to deliver best in class services and are deeply committed to the success of this contract. We have invested substantially in the new National Service Centre in Liverpool, where we will deliver the digital platform designed to integrate all housing management and repair aspects of our work. We will also maintain our focus on customer responsive from our nationwide network of service hubs.”
Claire Kober, Managing Director, Homes at Pinnacle Group, adds: “We are excited to launch the new service today which follows months of hard work to mobilise the contract. Over the coming weeks, Service families will begin to see how we are building on our commitment to innovate and modernise, with improvements due to evolve, which will make a big difference to how they access support.
“We have a comprehensive website to keep service families up to date, with new service features being added. We also look forward to working with customers to help shape the service as we move forward.”
Air Commodore James Savage, DIO Head of Accommodation, adds: “Our Armed Forces and their families have no real choice where they serve, no matter how remote, and when and how frequently they move, so it’s vital we ensure their homes are of the right quality and available for them wherever and whenever they are assigned.
“Their needs must be at the heart of what we do.
“These contracts are designed to be very different. They have been developed with Service Personnel and families firmly in mind to better meet their needs.
“Enhancing customer service will be their focus, with clear customer satisfaction targets for suppliers to meet, financial consequences for falling short and incentives to exceed the minimum standards.”
Kenny Morris, Managing Director – SSCL Government, says: “I’m delighted that we can support Pinnacle to deliver our award-winning contact centre services to all Armed Forces serving personnel and their families. We not only pride ourselves on our enhanced digital capabilities, expertise, and knowledge in contact centre service delivery, but also on the excellent customer experience we extend to all our customers.”
